Are your legal leads exclusive?
Palo is a unique company, and all our leads are exclusive. This means that all leads are only sold once. We take time to check all leads once they come in against all the former leads we have had before. Any new lead with a matching phone number or email address is usually marked as duplicate and ineligible for distribution. We keep our word.
How do you generate calls for law firms?
In most cases, we generate the majority of our leads through our internal campaigns that we have been running since 2010. This means that we take care of the quality of leads generated from start to finish. With us, you don’t have to worry about anything. In the last few years, we have also partnered with some other powerful attorney pay per call providers and specialists to improve our lead generation process.
What is your philosophy?
Palo is much more than an attorney pay per call marketing company. Our biggest ambition is to see your business grow. We use simple and proven digital marketing strategies to push more leads your way. We also rely on scalable strategies driven by your firm size, market needs, and target audience. Once we have all the information we need, we use our many years of experience in the legal industry and creativity to make the magic happen.
How do you report results?
At Palo, we believe in building trust through honesty, transparency, and delivering high-quality work. We can gladly share with you access to our project management system to help you see our progress on your project. Also, our leads are delivered to you in real-time by email. You can always reach us anytime in case of any issues.
Do you filter your leads/calls for quality?
Our quality assurance process begins with our ads. We don’t use terms such as “pro bono,” “free,” or legal aid” that may lower the quality of leads generated. From there, we use other strategies to monitor for any patterns of low quality. We continuously evaluate our processes to improve quality, hence making everything super easy for you. Our primary goal is to provide you with high-quality leads that become clients of your firm.