The truth is that there are many lead generation companies out there with plenty of five-star rankings and glittering reviews. But just because these agencies are ranked top in search engine results doesn’t mean that they are perfect for your needs. In most cases, rankings and reviews vary from one source to another and fluctuate […]
Category Archives: Advertisers
The Ultimate Guide to Outbound Call Centers
There is so much information about inbound call centers that it can be quite easy to forget about outbound call centers. But outbound calls and call centers also deserve a spot on the high table because they help many businesses increase sales and scale profitably. An outbound call center can play a critical role in […]
Why Should You Use Warm Transfer in Your Call Center?
Let us face it: How do you feel when you contact a call center, and your call is passed from one agent to the next? Awful, right? You feel like your time isn’t valued and hate the experience. Is it so? What is even more annoying is when you are forced to repeat the same […]
The Ultimate Guide to Understanding the Cost-Per-Call Calculations
Let’s face it: Running a call center is costly, very costly. Without proper planning and monitoring, you can easily run into losses. Considering the number of expenses you incur in the process, every call center manager’s critical responsibility is to find ways of reducing the overhead costs without affecting customer experience. The first step to […]
FAQs about Medicare Answered By Experts
Medicare is a federal government program that covers more than 6o million seniors and disabled individuals throughout the country. However, some people still don’t understand how the program is run and whether they qualify for coverage or not. We reached out to industry experts with some of the frequently asked questions about Medicare and gathered […]
The Journey from Offline to Digital
The Beginning Way back in 2011, I was one of the founders, owners, and operators of Calls Direct – one of the first pay-per-call marketing agencies based out of Santa Barbara, California. I was working with some of my best friends in the world and having an absolute blast. We had some huge clients with […]
Scaling with Clients Through Rapport Building
There are three factors that contribute to customer retention with advertisers in the performance marketing space. Setting expectations Building rapport & trust Providing quality These three steps go hand in hand with each other. They build off of each other in order to grow and nurture a successful campaign and relationship. 1. Setting expectations Right […]
