In this episode of the Caller Meetup Live, I sat down with a good friend and expert SEO, Adam Colbert of Rocket 31 Digital Marketing. Adam runs a leading agency in the Denver, CO area with a core focus on lead generation through SEO. His expertise ranges from localized business, all the way to e-commerce. […]
Author Archives: palo
The Journey from Offline to Digital
The Beginning Way back in 2011, I was one of the founders, owners, and operators of Calls Direct – one of the first pay-per-call marketing agencies based out of Santa Barbara, California. I was working with some of my best friends in the world and having an absolute blast. We had some huge clients with […]
Google Ads in 2020 [VIDEO]
I had the chance to sit down with one of the most well-known marketers and pick his brain on where he see’s Google Ads and search marketing going in 2020. Isaac Rudansky, Founder & CEO of Adventure Media Group as well as the best-selling course around Google Ad buying, spent some time to discuss […]
Monetize Web-Generated Leads through SMS
Would you like an easy way to sell your web-generated leads to buyers in niches like debt, insurance, mortgage or home services?If so, then Palo Media Group new leads-to-calls platform can help. I want to pull you in on a NEW, turnkey method for monetizing your lead generation efforts. You can now monetize your aged […]
Organic vs. Paid Marketing to Grow your Law Firm
A lot of law firms think the best way to attract inbound interest is to set up a website and depend on organic traffic. While your firm’s website is a great way to tap into the consumer base that may already be aware of your practice, you are missing out on a very large portion […]
The Wild Wild West of Affiliate Marketing
In the Digital Marketing/Online Advertising world, when an old industry vet talks about some aspect of the industry as being the “Wild, Wild West” they are generally speaking in terms of a new promotional method or vertical that was emerging at the time without regulation and everyone entering it was in a land grab. […]
Scaling with Clients Through Rapport Building
There are three factors that contribute to customer retention with advertisers in the performance marketing space. Setting expectations Building rapport & trust Providing quality These three steps go hand in hand with each other. They build off of each other in order to grow and nurture a successful campaign and relationship. 1. Setting expectations Right […]
The New Age of Lead Generation for Attorneys
In the legal profession, like in any business, effective lead generation matters. Most law practices won’t get all their business from client referrals, so they have to rely on other methods of lead generation. If you’re like most lawyers, you get your attorney leads from one of two sources: A lead form on your […]
